Tag You’re It!
The Brooklyn Museum (BM) continues to amaze me, as their web initiatives continuously push the boundaries of what can be accomplished within the museum space. Last August, the BM introduced BklynMuse, a mobile gallery guide designed to complement the visitor experience. This application allows mobile users to recommend works while in the museum’s galleries by selecting the “like this” button or adding comments. In turn, they can explore the museum based on other visitors’ suggestions viewable throughout this guide.
Earlier this week, the museum launched “Gallery Tag!”, an interactive tagging scavenger hunt. This mobile game was designed to complement the more complex BklynMuse guide. Players can select a tag, such as “nude” or “fruit”, or create their own via their mobile. Once they have chosen a tag, the application prompts them to search for corresponding artworks in the galleries. Users can enter the object number of the work and earn points and prizes. Also, participants can gain more points if they explore galleries on different floors of the museum.
Tag you’re it!
Filed under: Web Research | Leave a Comment
Tags: BklynMuse, BrooklynMuseum, GalleryTag
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